dihard:

Basically, what brand (company, product, person, any entity that holds a brand identity) do you think gained awareness the fastest. Reblog your answer, if you’re so inclined. TBC Monday (taking a snowboard trip to Stowe this weekend).

I’d have to say Google. To me it seemed like one day I was using Yahoo and the next day I was using Google and never turned back. Shortly thereafter people were using the terms “googling” and “googled” and it was everywhere.