May 2008
22 posts
Impressive...
I truly believe there’s a better way to do everything. Just when you start getting depressed about the cost of gas and the amount of time that you just don’t have, something like this comes around…
Stanley Cup replica????
$250!!! For this? It’s plastic and it doesn’t even look like the names are engraved into it. I’d really like to know who buys this stuff.
The core of your brand →
Where does your brand originate? Is it in your product or service? Is it from your leadership team? How about your employees? Zappos, the online shoe retailer that expects sales in excess of a…
This time of the year is my favorite...
…because I’m so damn busy! Crazy, huh? Am I not I busy all year long? Yes, but this time of year is a bit different. The busy-ness is pretty diverse. SOZO | Pivotal is busier than ever. We’re working on some really amazing projects as we head into the Summer months and we have a few projects that are reaching completion. I love both the start and finish of something big. ...
The Impact of Blogs
maryrambin: Blogging doesn’t diminish face to face communication, but it does decrease consumption of other traditional forms of media. The audience purchases products depending on what their trusted bloggers reccommend. And they purchase those products because the blogger is generally a more reliable source. Traditional media is better for reporting hard news, whereas product, fashion, movie...
Zappos Pays New Employees to Quit →
onemoretimewithfeeling: “It’s a hard job, answering phones and talking to customers for hours at a time. So when Zappos hires new employees, it provides a four-week training period that immerses them in the company’s strategy, culture, and obsession with customers. People get paid their full salary during this period. “ …. “After a week or so in this immersive experience, though, it’s time for...
Interesting...
A look at the NHL playoffs after one team took a 3-0 lead in the series. via Bruce MacLeod Person Bruce MacLeodRight click for SmartMenu shortcuts
And I have to admit...
I’ve talked to a co-worker in this tone a time or two. Sorry.
I hate to admit, but...
I’ve acted similarly behind my desk at the office. Fortunately, I wasn’t taped…
A look at the Linksys brand revitalization →
This was one of my favorite sessions of the entire FUSE conference. Christian Landry walked us through the entire brand revitalization of Linksys. As I listened to Landry speak, I recalled the time…
WHAT?!?!? CRAZIEST THING I'VE READ IN A LONG TIME! →
Judge a book by its cover...
I’ll admit it, I do initially judge a book by its cover. It’s hard not to. Check out this video on book cover design with John Gall that I found via Jeff Fisher at blog-omotives. I witnessed first-hand how difficult book design was as I watched my business partner, Kimberly Leclercq, labor extensively over the design of her book’s cover as well as the illustrations inside. As...
It's Children's Book Week...
So go and order the newest and greatest children’s book on the market today! You are my baby, I am your mommy. You won’t be disappointed, I promise.
A visual history of the presidential campaign... →
By way of kottke.org, I found this great list of presidential campaign logos that goes all the way back to the 1960 election. Take a look, it’s a great stroll through history and brings back some…
Study: Banning phones in cars could save 1000s
Interesting study written on MSNBC.com. Handheld cellphone use in a car is extremely dangerous and it’s only getting worse as more and more people continue to text more than talk. There’s so much more to do in a car these days than in the past. It used to be where you just drove. Then they added AM radios. Then FM. Then air conditioners and power seats and windows. Then tape decks and...
The market gets smaller or bigger? →
I’ve often wondered who buys the used Lamborghinis or Bentleys. I’m assuming the price of one of these cars doesn’t drastically go down when it’s driven off the lot. Is a $400,000 Bentley $390,000…
In one word or less... →
Check out this site: Brand Tags The idea is pretty simple, but very telling. A logo flashes up and you type in the first word or phrase that comes to mind. So what’s the first word or phrase…
We're all out... →
The Odd Couple →
“Those who say it can’t be done, shouldn’t interrupt the people doing it.” Chinese Proverb Last month I heard Seth Goldman, founder and president of TeaEO, speak at the FUSE Branding and Design…
Using it doesn't mean you own it →
Magenta, Brown and last weekend’s Kentucky Derby. I saw this branding news item today and couldn’t really believe it. No company takes ownership of its corporate color better than UPS. Brown…
Leave the Yankees and Red Sox out of it
This is poor journalism. Check out this AP story that ran on MSNBC about a woman who ran over and killed a man with her car. The headline reads: “Yanks fan allegedly runs over, kills Red Sox fan” Somebody was killed. Does the fact that the victim was a Red Sox fan and the suspect a Yankees fan have anything to do with the fact that someone’s dead? It would seem that the mention...